Topic

Topic is an SEO content optimization platform that consolidates research by analyzing the top 30 Google search results for a target query. Its architecture identifies actionable content gaps and provides automated semantic content clustering and internal link recommendations. The platform uses GPT-3 to generate title and description ideas, while an Outline Builder and Content Grader offer structured guidance with real-time feedback. For workflow integration, it offers dedicated plugins for both WordPress and Google Docs, allowing writers to apply its recommendations directly within their document editors. The platform is built for SEO specialists and content marketing teams tasked with producing high-ranking articles. A primary use case involves a strategist creating a detailed content brief with the Outline Builder, which a writer then uses within the Google Docs plugin to draft an article against the Content Grader's feedback. Following publication, teams can monitor brand citation visibility across traditional search engines and AI answer engines. Full-scale automated competitor domain tracking is, however, restricted to higher-tier enterprise plans.